01. Introduction
This Privacy Policy describes the practices of LITADVISORS S.C. ("LITADVISORS", "us", or "we") with respect to the collection, use, and disclosure of Personal Information through our website, www.litadvisors.mx (the "Site"), to comply with Mexico's Federal Privacy Law (LFPDPPP) and its Regulations.
By using the Site, you consent to the practices described in this Privacy Policy. LITADVISORS reserves the right to modify this Privacy Policy at any time to reflect changes in our practices or applicable regulations. Your continued use of the Site constitutes agreement with such modifications. We encourage you to review this page periodically.
No attorney-client relationship. Browsing this Site or submitting information does not create an attorney-client relationship between you and LITADVISORS. The Site is provided for general informational purposes only.
02. Personal Information We Collect
Information you provide directly
You can browse our website without sharing personal details like your name, email, or phone number. However, when you contact us or submit a form, we may collect: your name, email address, phone number, company name, entity type, and a description of your legal needs. We use this information to respond to your inquiries, evaluate a potential attorney-client relationship, and provide the services you request.
Information collected automatically
When you visit the Site, we automatically collect certain technical information ("Use Information") including: device type, operating system, browser type, IP address, referring URLs, pages visited, time spent on pages, and links clicked. This is collected through cookies, web beacons, and similar tracking technologies (see Section 06 below).
Sensitive Personal Information
We do not proactively collect sensitive personal data (religion, health, sexual preferences, political opinions, etc.) as defined under the LFPDPPP. Please do not send us such information. If you voluntarily provide it, we will only use it to the extent strictly necessary to deliver the service you requested.
Aggregate Information
We may aggregate and anonymize collected data to develop site analytics and statistics. Aggregate Information cannot be used to identify any individual and is not considered Personal Information under the LFPDPPP.
03. How We Use Your Information
We use your Personal Information for the following purposes:
- To respond to your inquiries and provide the legal services you request
- To evaluate a prospective attorney-client relationship
- To send you relevant publications, newsletters, and legal updates (with your consent)
- To improve and personalize the Site experience
- For internal business analytics and security purposes
- To comply with applicable legal obligations
04. How We Share Your Information
We do not sell, rent, or trade your Personal Information. We may share it in the following limited circumstances:
- Service providers: trusted third parties who assist us in operating the Site (hosting, analytics, email delivery), bound by confidentiality obligations
- Legal requirements: when required by law, court order, or government authority
- Business transfers: in connection with a merger, acquisition, or sale of assets, subject to confidentiality commitments
- With your consent: for any other purpose with your explicit prior consent
05. Data Retention
We retain your Personal Information only for as long as necessary to fulfill the purposes described in this Policy, or as required by applicable law:
- Contact form submissions: up to 2 years from the date of submission, or until you request deletion
- Client-related information: for the duration of the professional relationship and up to 5 years thereafter, in accordance with Mexican professional and tax regulations
- Technical / usage data: up to 13 months from collection
- Marketing communications: until you unsubscribe or withdraw consent
Once the applicable retention period expires, your data will be securely deleted or anonymized.
06. Cookies & Tracking Technologies
Our Site uses cookies and similar tracking technologies to improve your experience and analyze usage patterns. Cookies are small text files stored on your device. We use the following types:
- Strictly necessary cookies: required for the Site to function (e.g., form security tokens). Cannot be disabled.
- Analytics cookies: help us understand how visitors use the Site (e.g., Google Analytics). These collect anonymized data about pages visited and time spent.
- Preference cookies: remember your settings and language preferences.
You may control or disable non-essential cookies through your browser settings. Note that disabling certain cookies may affect Site functionality. By continuing to use the Site, you consent to our use of cookies as described above.
07. Your ARCO Rights
Under Mexico's LFPDPPP, you have the following rights with respect to your Personal Information (collectively, "ARCO Rights"):
- Access (Acceso): the right to know what Personal Information we hold about you and how we use it
- Rectification (Rectificación): the right to correct inaccurate or incomplete data
- Cancellation (Cancelación): the right to request deletion of your data when no longer necessary or when the legal basis for processing no longer applies
- Objection (Oposición): the right to object to the processing of your data for specific purposes, including direct marketing
To exercise your ARCO Rights, please send a written request to info@litadvisors.mx with the subject line "ARCO Rights Request." Your request must include: (i) your full name and contact information; (ii) a copy of a valid government-issued ID; (iii) a clear description of the right you wish to exercise and the data involved; and (iv) any supporting documents. We will respond within 20 business days as required by the LFPDPPP.
08. Data Security
We implement administrative, technical, and physical safeguards to protect your Personal Information against unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
09. Third-Party Links
The Site may contain links to third-party websites. This Privacy Policy does not apply to those sites. We encourage you to review the privacy policies of any third-party sites you visit. We are not responsible for the content or privacy practices of such sites.
10. Changes to This Policy
We may update this Privacy Policy periodically. When we do, we will revise the "Last updated" date at the top of this page. For material changes, we will provide additional notice as appropriate. Your continued use of the Site following any changes constitutes acceptance of the revised Policy.
11. Contact Us
If you have questions about this Privacy Policy or your Personal Information, please contact our data privacy team:
- Email: info@litadvisors.mx
- Address: LITADVISORS S.C., Polanco, Mexico City, Mexico
- Subject line: "Privacy Policy Inquiry"
All content on this Site is provided for informational purposes only. Nothing herein constitutes legal advice. Transmission and receipt of this information does not create an attorney-client relationship with LITADVISORS S.C.